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Serial entrepreneur, content creator, podcaster and author helping businesses unlock their potential.

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status:

brand
strategy exec
for prestige beauty

Guided by vision, driven by emotion, validated by insight and my own intuition. I do what the voices tell me to build the world's most in-demand beauty brands.

I specialize in helping global luxury brands create and sustain cultural relevance in US markets through distinct positioning, identity development, voice and messaging, retail activations, and product launches. Featured in Forbes, WWD, Beauty Independent, Modern Retail and BeautyMatter.

MamA, SKINCARE SNOB, WRITER, CREATIVE, optimist

EXCHANGE

Join My Monthly Founder Exchange

1.19.22
AUTHENTIC
VOICE

Once a month, a curated group of beauty brand founders and business strategists come together for one powerful conversation. 

elevate your brand

ONE WORD
AT A TIME

In a multibillion-dollar industry, the difference between great products and great products that sell lies in the message. Let's uncover yours so you can finally stand out from the rest.

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