improve your copywriting
skills so you can stand out &
COPYMASTERY™ IS OPEN!
Ready to get your message out of your
head and onto the page with proven
copywriting techniques that actually
work? Join Copymastery™, the monthly
coaching membership for creative
entrepreneurs, led by Amber Williams.
IT TAKES A LOT MORE THAN PRETTY PICTURES TO convert the people you want to serve into paying customers … and to keep them engagED.
those expertly-crafted products of yours
should be in the hands of the people you created
them for. so why aren’t they?
I’ll be straight up with you … chances are your copy isn’t connecting. You got everything else right, but the words to sell the thing. Welcome to the reality of most creative entrepreneurs in business today who know “what” they want to say to communicate their value, but struggle with “how.” Oftentimes, when trying to sell more, we focus on the wrong things, like making pretty pictures prettier, or investing more into Facebook ads, or rebranding … again.
What I’ve learned over the past 10 years in crafting messaging strategies for global brands and startups alike is that the only way to stand out from the rest and sell faster is to have captivating copy that connects and converts. Because at the end of the day, no matter how pretty your site is or how life-changing your product, it’s the words that make the sale – nothing more, nothing less.
GET COPYWRITING COACHING FOR JUST $67 per month –>
IF YOU’RE LIKE MOST CEO’S IN THE DIGITAL AGE, YOU’RE PROBABLY experiencing:
difficulty cutting through the clutter and getting noticed by the right people
You know exactly who your customers are and what they want from you. You’re confident in your solutions and your value has been proven. The problem is getting your message to break through the 5,000 ads per day consumers are inundated with to get noticed by more of the people you want to serve.
frustration with consistently producing content that doesn't always yield a return for your business
You’re spending hours and hours every week to produce podcast episodes, email newsletters, and social media content because the experts say, “you need to be visible.” BUT, on some dayS, not even the birds are responding to your CTAs. You’ve started to question the point of consistency if no one ever converts into a paying customer.
declining impressions and engagement across channels that used to serve you well
The community that you’ve worked so hard to build online is barely engaging with your content. Your email open rates are shameful, homepage conversions are embarrassingly low, and thanks to our friends in the algorithm department at Facebook, 90% of your followers aren’t even seeing a single word you write (much less “liking” your post). Are people no longer interested in what you have to offer, or are your copywriting strategies not set up for today’s digital marketing environment?
the problem isn’t what you’re saying,
it’s how you’re saying it.
YOU NEED CONNECTION & CONVERSION STRATEGIES
THAT WORK FOR YOUR KIND OF BUSINESS.
THAT’S EXACTLY WHAT YOU’LL GET INSIDE COPYMASTERY™.
WHAT SHE SAID
AMBER IS A TRUE BRANDING EXPERT!
“Amber was a guest presenter on our Tory Burch Foundation webinar series, which supports women entrepreneurs navigating the COVID economic crisis. She was such a master speaker that we wound up having her return for a second session due to demand from our Community! Amber is true branding expert with the talent to teach business owners at all different stages in their growth. She is tactical and relatable in how she teaches business owners to find their true brand voice and connect with customers. She is an absolute star!”
GABRIELLE RAYMOND MCGEE, CHIEF OPERATING OFFICER, TORY BURCH FOUNDATION
how COACHING works:
BECOME A MEMBER FOR $67/MO.
Commit today to mastering a skill that has the power to skyrocket your visibility, strengthen your connection to your customers, exponentially increase your sales (even through crisis), and maximize your impact. Perfect your copywriting skills alongside other creative entrepreneurs for just $67/month. Cancel anytime.
Join THE NEXT LIVE training
Each month, Forbes-featured brand strategist and copywriter, Amber Williams, offers a live 2-hour training designed to help you stand out and sell faster with advanced copywriting strategies. Learn the latest copy conversion tactics and practices in the creative business world. Cast your vote each month for the topic YOU want to hear next!
Apply concepts to your biz
Get access to a writing implementation workbook after each monthly training. Immediately begin improving your email copy, social media captions, overall brand messaging, sales pages, and more. Find other copywriting templates, speaking strategies, and content frameworks inside the members-only vault.
AS A COPYMASTERY™ MEMBER,
you’ll learn how to:
CLARIFY YOUR MESSAGE & CONFIDENTLY SHARE IT WITH THE WORLD
Find the right words to communicate to your ideal audience what you have to offer and what makes you different from the rest.
IMPLEMENT PSYCHOLOGY-BACKED COPYWRITING TACTICS TO CUT THROUGH THE CLUTTER AND GET NOTICED BY THE RIGHT PEOPLE
Learn the secrets to consistently breaking through the 5,000 ads per day consumers are inudated with to make your message count.
IDENTIFY THE RIGHT WORDS TO STAND OUT & SELL FASTER THAN YOUR COMPETITION
Setting yourself apart from the rest all boils down to how you present your brand to the world. Master the core brand positioning strategies for stand-out success.
STICK TO SMARTER-NOT-HARDER CONTENT STRATEGIES TO KEEP YOUR AUDIENCE ENGAGED
Get UNSTUCK with your content marketing and learn to create and plan irresistible copy that converts months ahead of time.
cultivate the invaluable skill of persuasive copywriting
Master a critical customer conversion skill that CEOs pay professional copywriters thousands of dollars a month for.
get copywriting COACHING. write words that sell.
JOIN TODAY for just $67. >
WHAT MEMBERS ARE SAYING
A GYM TO FLEX MY WRITING SKILLS!
“I absolutely love Amber Williams’ Copymastery program. It is like a gym for me to flex my writing skills and clarify my words and what is going on in my head. Love how simple and easy it is! Extremely valuable and recommend to any business owners wanting to get better at copywriting!”
AMANDA BOLEYN, CEO, SHE DID IT HER WAY
AFTER SHARING MY STORY, I GAINED NEW CUSTOMERS!
“I was essentially trying to target “everyone” to grow my brand. Amber helps me really hone in on who my ideal customer is, how to talk to them, and how to develop content to keep them interested. After sharing my new brand story, I gained new customers! Amber is a true genius when it comes to storytelling!””
KENISHA RUFF, FOUNDER & CREATIVE DIRECTOR, MARIE HUNTER BEAUTY
I NOW HAVE CLARITY ON WHAT I REALLY WANT TO COMMUNICATE!
“The live training I received from Amber and Copymastery was so amazing. Her training and knowledge provided me with clarity on what I really wanted to communicate to my audience. Her ability to pull out of each member what they are needing to say to their audience, regardless of their business was superb. I am so looking forward to the next session!”
DEBORAH DORSETT, CO-PARENTING EDUCATOR
YOU KNOW YOU COULD BE
SELLING MORE, RIGHT?
MEET YOUR NEW COACH!
She’s been the personal brand strategist and copywriter to startup founders, industry-leading CEOs featured in Vogue, Inc., and Essence, multi-millionaire entrepreneurs, dynamic personal brands, and high-profile public figures. Her signature Storycraft™ methodology has successfully positioned young businesses in the market landing them in stores like Whole Foods and Target, molded magnetic brand personalities, and launched countless product collections collectively grossing over $1M in sales for her clients. Now, Amber can be your virtual copywriting coach!
If you’re ready to pause the perfectly-filtered photo posting for a moment and invest your time and energy into mastering a skill that’s going to actually move the needle in your business, let’s get to work.
NO MATTER WHAT STAGE OF BUSINESS YOU’RE IN, YOU CAN IMPROVE YOUR COPY, SELL MORE OF THE PRODUCTS AND SERVICES YOU POURED YOUR HEART INTO, AND MAKE A BIGGER IMPACT ON YOUR INDUSTRY … STARTING NOW.
today, you get to choose a brand & copy coach who has impacted thousands, and helped grow 7- and 8-figure businesses.
READY TO CULTIVATE THE INVALUABLE SKILL OF COPYWRITING SO YOU CAN stand out and sell faster, without sounding like everyone else?
GET FULL MEMBERSHIP ACCESS FOR JUST $67/MONTH.
I’m a master brand strategist, a details-obsessed copywriter, and I live to tell a good story. My work is dedicated to teaching savvy CEOs how to build their brands and write words that sell (without sounding like everyone else).
A city-girl, momma of two, podcaster, and organic coffee snob, my best vibe is found behind my Mac whipping words into million-dollar-making narratives. I can’t wait to help you do the same!
GET COACHED BY amber, AND
EVERYTHING THAT’S INCLUDED IN YOUR MEMBERSHIP
MONTHLY LIVE BRANDING & COPYWRITING COACHING WITH AMBER!
Join Amber for 2 hours of transformative branding and copywriting coaching each month. You’ll get new frameworks, strategies and implementation exercises to help you stand out and sell faster than your competition, without sounding like everyone else. Each month, Amber presents new research, business copywriting trends, and concepts that you can immediately apply to your business. Get live feedback on everything from your brand messaging, website copy, new product sales pages, your social media content strategy, and more! You’ll also receive exclusive gifts and offers ONLY available to Copymastery™ members. Private clients pay Amber up to $50,000 per year for branding and copywriting help. You get it for just $67/month.
BECOME A MEMBER TODAY FOR JUST $67. CANCEL ANYTIME!
KNOW YOUR BRAND 5-DAY CHALLENGE – FREE WITH MEMBERSHIP
Get immediate access to Amber’s signature Know Your Brand 5-Day Challenge when you become a member of Copymastery™. Find out why hundreds of entrepreneurs have described the experience of getting to know and define their brands on a deeper level as “transformative” and “eye-opening.” Take advantage of 5 exclusive audio trainings and worksheets to help you identify your ideal audience, uncover your Why?, determine your unique value proposition, and understand exactly how to position your brand for success in your industry.
$197 COURSE, YOURS FREE TODAY!
COMMUNITY & ACCOUNTABILITY SUPPORT
Take advantage of the full Copymastery™ creative entrepreneur mindshare within our private Facebook group. Members regularly share tips, cultivate beneficial business partnerships, get feedback on their marketing copy, and engage in conversations about copywriting trends and best practices to grow their brands.
CHOOSE THE OPTION THAT’S BEST FOR YOU!
MONTHLYEasy Payments of
ANNUALOne-Time Investment of
PREVIOUS TRAINING TOPICS:
+ IMPLEMENTATION WORKBOOK THEMES
APRIL LIVE TRAINING
“Communicating, Connecting & Converting Through Crisis”
MAY LIVE TRAINING
“Making Your Brand Message Count & Compel”
JUNE LIVE TRAINING
“Finding Clarity in Your Copy: 4-Step Formula for Success”
IF YOU’RE A CREATIVE ENTREPRENEUR CONSTANTLY STUCK STARING AT A BLANK PAGE WONDERING “HOW DO I SAY THIS?”
copymastery™ is for you.
BECAUSE, HERE’S THE REALITY
I SAY THIS WITH LOVE, BY THE WAY.
Those “Best-Sellers” of yours aren’t going to sell on their own. That signature program you poured your heart into won’t really be “signature” if no one buys it. The email list you spent all your days growing isn’t going to serve you one single bit if you don’t give your subscribers a reason to open or click. Last, but not least, those perfectly-filtered photos on social will be just that unless there’s a message to move your audience to action.
The only thing that will make your work worthwhile is if it sells. The only way to sell is to have captivating copy that fosters a genuine connection with the people you want to serve and converts them into loyal, paying customers. Isn’t it time your words worked for you?
WHETHER YOU’RE LOOKING TO HONE IN ON YOUR CORE MESSAGE AS A CEO, OR YOU WANT YOUR TEAM MEMBERS TO MASTER THE ART OF WRITING WORDS THAT CONVERT, OR YOU NEED ONGOING STRATEGIES FOR CREATING CONTENT THAT MOVES YOUR BUSINESS FORWARD, YOU’LL FIND IT ALL WITHIN COPYMASTERY™ MONTHLY LIVE COACHING!
I hope you’re sitting down, because your copy is about to go up a notch …
WRITING GOOD COPY TAKES CONSISTENCY.
IT’S THAT SIMPLE.
ARE YOU COMMITTED?
WHAT’S MASTERING A SKILL THAT HAS THE POWER TO SKYROCKET YOUR VISIBILITY, EXPONENTIALLY INCREASE YOUR SALES, AND MAXIMIZE YOUR IMPACT WORTH TO YOU?
FORBES-FEATURED branding & COPYWRIting coach – yours FOR 2 HOURS every MONTH, just $1 to start.
Private clients pay up to $50,000 per year to work with Amber Williams one-on-one. You get her *LIVE* every month for 2 hours in this hands-on group coaching membership.